PuzzleFlow s ability to automate newspaper prepress – even the most complex of prepress functionality – was featured in the July/August 2014 issue of News and Tech Magazine. Found on the front page of the July/August issue entitled “Gannett workflow key in streamlining ‘Butterfly.’”
As some background information “Butterfly” is a Gannett project with the goal of increasing local content in the A sections of Gannett owned metropolitan papers by moving national and international content to internal sections that are customized USA Today content. The trick then is to be able to customize the USA today sections mostly for advertising but also the ability to have custom content page by page and city by city.
Creating different pages for different publications in different cities is something quite easy for humans – but it is time consuming and tedious. What would make the project feasible would be a way to automate the final content of the custom pages and their delivery to their final print locations…
Some highlights from the article can be found below and the entire article can be downloaded by following the link.
From the article:
“ All of our pages that go to all of our sites are processed through the same workflow and Puzzleflow is a part of that Doug Arnold Gannett’s operations manager for workflow and output told News & Tech. Standardizing all of the output has given us the ability to do it quickly. We created one workflow as opposed to 40 or 50 that we’d be dealing with if we weren’t in this standardized environment. ”
“… Arnold explained … Base pages are automatically married with the appropriate content stitched into a single PDF page and distributed for final output and printing to each individual newspaper site…. ”
“ The predicament was to merge the two systems into one unified product and that’s where we came in ” said Richard Laframboise operations manager for Puzzleflow. “The complexity comes into play where we merge data from SPLS and Layout 8000 and merge regionalized content for all of the papers….”
“Gannett originally installed PuzzleFlow in mid-2012. Prior to the platform Gannett employed multiple apps and manual intervention to locate and place different stories and ads for the many variable pages in each of the dozens of regional versions of USAT.”
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A Reprint of the Article is attached or you can follow this link to the News & Tech Issue: http://edition.pagesuite-professional.co.uk/Launch.aspx?PBID=1cf3bf5d-8f28-4215-aa02-af50841c9116
After you read the article keep in mind that PuzzleFlow’s commitment to improving throughput automating processes and improving quality and profitability is not just available on an enterprise scale. We have many success stories (automation and savings) at metros mid-sized dailies weekly papers commercial web printers even small weekly papers with a circulation of only a few thousand.
Contact us to find out how PuzzleFlow’s expertise and technology offers affordable solutions to improve quality and throughput for any paper.
