New Versions of MediaSpan Software Solutions Empower Newspaper Efficiency

March 9, 2008

Article by: MediaSpan

ANN ARBOR MI (February 25 2008) – At this week’s America East Conference MediaSpan Media Software announced the release of new versions of two of its software solutions. ProductionManagerPro version 4.3 and CirculationPro version 3.6 are now shipping to customers. Both products have added features to improve automation enhance reporting options and increase processing speed.

ProductionManagerPro has added more automated features to make ad tracking faster more powerful and more efficient from order entry through archiving. Version 4.2 added compatibility with Quark 7 and Multi-Ad Creator 8 along with other enhancements. One major new feature is a generic check-in and check-out of ad documents where any type of ad for print web banner flash and other audio or video can be created and tracked by ProductionManagerPro with standard tools such as Photoshop FinalCutPro Macromedia Flash and more. ProductionManagerPro version 4.3 adds new plug-ins to work with Adobe InDesign CS 3.

The Arkansas Democrat-Gazette has been using ProductionManagerPro for seven years now and recently upgraded to version 4.2. Rick Mullen Creative Services Manager for the Northwest Arkansas News a newspaper group that handles the Democrat-Gazette along with two other dailies and several weeklies described the software solution as “a great asset.” Mullen touted the efficiency of ProductionManagerPro saying the software is “key in the management of tracking art and other ad elements through the work cycle.”

CirculationPro version 3.6 incorporates changes designed to improve auditing procedures and accuracy and validation. One new feature tracks each subscriber in complete detail for every day in history; another function can reprint subscriber data route lists and mail subscribers for any date in the archive history. The expanded auditing capabilities and detailed tracking and reporting makes auditing easier and more accurate and makes for the best ABC/CAC and VAC audit tracking and data validation in the industry.

Amy Egner Corporate Circulation Accountant for Paxton Media Group is excited about the new CirculationPro tracking features: “With the new archiving and enhanced auditing reporting available in the new version our audits will go smoother and faster than ever before. This will help save time and money as well as increase the accuracy of our auditing and reporting.”

The latest version of ProductionManagerPro’s new Java-based server works on either Mac OS X or Windows with the database running on the powerful MySQL Pro 4.1 platform. CirculationPro is also now equipped to take advantage of the increased speed from using MySQL.

MediaSpan will be demonstrating all its digital content management and online marketing solutions at the America East Conference in Hershey Booth 68 March 11th – 12th.

About MediaSpan
MediaSpan (www.mediaspangroup.com) powers digital content management and online marketing solutions for the world s leading media companies including Reuters ABC Radio Sun Media Gannett Radio One Scripps and Media General. Over 4 000 local newspaper radio and television properties leverage MediaSpan solutions.

MediaSpan Media Software (www.mediaspansoftware.com) provides mission-critical pre-press infrastructure tools enabling efficient content delivery to consumers across print web and wireless platforms. MediaSpan Online Services (www.mediaspanonline.com) provides a comprehensive suite of website management and marketing solutions. The MediaSpan Network (www.mediaspannetwork.com) delivers an unparalleled national online advertising opportunity across over 1 500 local radio newspaper and television websites in 300 U.S. DMAs.

MediaSpan has development support and sales offices worldwide including locations in Ann Arbor MI Melbourne FL New York NY London England UK and Irvine CA.