MediaSpan helps firms create consolidated database hubs for efficiency and cost savings
Ann Arbor MI -August 4 2011- MediaSpan announced today that 48 publications in the U.S. and Canada went live in the second quarter with one of the MediaSpan products.
The installs were spread across a diverse product line that includes advertising circulation production management editorial content management and web services. The installs included both SaaS and customer-deployed solutions.
The trend for consolidation amongst publishing companies continues as MediaSpan helped seven companies including Hour Publishing consolidate editorial and advertising functions through the creation of database hubs.
“Consolidation is becoming an ever-growing trend in the publishing industry “ said Vice President Sales & Marketing Ken Freedman. “At MediaSpan we offer a number of browser based and SaaS solutions that help facilitate this process for any size organization. The number of companies taking advantage of these options is a strong indicator of our continued success in the market.”
For more information about the MediaSpan product line please visit www.mediaspangroup.com.
To learn more about MediaSpan and view the social media version of this news release visit http://pitch.pe/164735.com.
MediaSpan Group Inc. (www.mediaspangroup.com) powers digital content management online marketing advertising and business productivity solutions for the world s leading media companies including Sun Media Advance Publications MediaNews Paxton Heartland and Radio One. With more than 4 000 local newspaper radio and television properties relying on its solutions MediaSpan is the world’s largest network of local media companies and media consumers.
Headquartered in Ann Arbor MI MediaSpan has development support and sales offices worldwide including Melbourne FL New York NY London UK and Irvine CA.