Follow your Readers. Come to see the latest things on Mobile Publishing!
Miami FL. March 9 2011. Mobile Publishing is not a “luxury” anymore. Rather it is a must if you as a publisher don’t want to be left behind. According to Nielsen reports 70 million Americans own a smartphone already and the number is growing by the day. Apple is selling 70 000 iPhones daily and that’s just one third of the pie. Readers are embracing mobile devices and advertisers are too. Mobile app revenue is expected to reach $35 billion by 2014.
The good news is that you don’t need extraordinary technical skills to publish on smartphones. Actually within one week you can have your newspaper accessible on smartphones to the whole world thanks to the NewsToTakeaway customizable app which is available at a very affordable price. That is a great first step in the right direction. The next step is an integrated newsroom. Protecmedia MCM is providing the perfect platform for publishing in print online iPad and virtually all channels from a single integrated newsroom.
We have two opportunities to meet in person this month at the two most important conventions of the year. Come and see Protecmedia’s latest developments on Mobile and Integrated publishing at America East in Hershey PA March 14-16 and mediaXchange in Dallas TX March 24-27. You can book in advance a time slot for a private demo at your convenience or just stop by and say hello.
www.NewsToTakeaway.com – www.protecmedia.com